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  • 10 B2B Outreach Hacks for your startup!

    We’ve been pretty lean @ContractIQ when it comes to spending on outreach. Why spend when you can hack it for free? Here are 10 things that really worked. You should try them too, if you are in the B2B space. Especially, if you are a sales-shy tech founder, these are…

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  • What’s your API IQ?

    As such building for mobile across platforms, is a challenge onto its own – Multiple versions, devices, form factors and operating systems. With iOS and Android going neck to neck in terms of activation, app ecosystems etc. and the renewed interest on Microsoft, post Nokia acquisition, it’s all too easy…

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  • Hide that time-machine. It gives me heebie jeebies!

    I like the window seats even today. I compete with my 3 years old daughter when we fly or travel by train. You can call it escapism. I am rooted inside but my head’s firmly out grabbing all the clouds or greenery the journey has to offer. That’s you and…

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  • HTML5 vs. Native – Enterprise & Startup Mobility

    To go native or HTML5 is an argument that’s settled for a while now. Remember, when Facebook (not so quietly) ditched its HTML5 version in favor of native? There are several reasons why native apps are so better than HTML5. What works in favor of native apps? 1. Rich Choices…

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  • Quora answers on Minimum Viable Product

    Ever since we launched our initiative “Build your MVP”(Registration closed), we have been getting a lot of responses. Majorly from the early stage startup and often we advise them, “Don’t build a Minimum Viable Product”. There was this enthusiastic client who wanted to build his product(MVP version) with the combined…

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  • Why do startups build products when they need not?

    [tweetherder]Why do startups build products?[/tweetherder] I have an MBA degree. So yes, the 90% of you could stop reading here! Thanks! In marketing, [tweetherder]a product is anything that can be offered to a market that might satisfy a want or need[/tweetherder]. That which can be sold multiple times while sustaining its ability…

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  • Build a minimum viable product!

    (The registration has been closed for this initiative) So you are a business founder with a great idea and no technical chops? And, you’re a part of an accelerator now? It’s a nice problem to have your idea validated. But nice as it might be, this is a problem that…

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  • You’re not entitled to scale! (And we’re launching!)

    “Dude, seriously?” That was the reaction of  a well-meaning member of the local startup community, when I walked in for a meetup & happened to show him the launchrock page of ContractIQ. “[tweetherder]Is there really no line of code behind that launch page?[/tweetherder]” I guess he had made a mental…

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  • Don’t build a minimum viable product

    Don’t get me wrong. I am indeed a fan of fast iterations on product, as professed by the lean startup principle. But, the success of a term, like in the case of ‘Minimum Viable Product’ (MVP), often results in loose interpretations that often go squarely against the original intent. I…

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  • Startups Lie!

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