• Why India is trailing in design

    Let’s take a little trip down memory lane. What was the first thought that crossed your mind when you beheld an iPhone for the very first time? Most people were enchanted by its form and function. Today, there are ample smartphones in the market to give iPhones a run for…

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  • Product Outsourcing – Getting the best out of your outsourced product development initiative!

    [tweetherder]Startups (especially those that are first-time to outsourcing) tend to feel concerned when they are offshoring their product development[/tweetherder]. The intense collaboration required during early days of product development, gets intruded by distance and cultural differences. Process, Development philosophy play a hand in making the relationships fragile. Here are some…

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  • Are you making these 4 usability mistakes?

    When designing a web or mobile app, it’s easy to get ahead of yourself once you’ve become immersed in the beauty and complexity of the whole process. You’re tempted to use ALL of your ideas, all of the beautiful fonts you fall in love with on a daily basis, all…

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